000			01633 a2200265 4500
999			_c9602 _d9602
003			OSt
005			20210105103951.0
008			180918b xxu||||| |||| 00| 0 eng d
020			_a9781474232425 _qpbk.
040			_cSPAB
041			_aeng
082			_a745.4 _bCRO-V
100			_aCrow, David _94635
245			_aVisible signs : _ban introduction to semiotics in the visual arts / _cDavid Crow
250			_a3rd ed.
260			_bFairchild Books, _bBloomsbury Publishing, _c2016. _aLondon :
300			_a192p.
440			_aRequired Reading Range. _914137
520			_aBasic semiotic theories are taught in most art schools as part of a contextual studies program, but many students find it difficult to understand how these ideas might impact on their own practice. Visible Signs tackles this problem by introducing key theories and concepts, such as signs and signifiers, and language and speech, within the framework of visual communication. Each chapter provides an overview of a particular facet of semiotic theory, with inspiring examples from graphic design, typography, illustration, advertising and art to illustrate the ideas discussed in the text. Creative exercises at the end of the book will help exemplify these ideas through practical application. The third edition of Visible Signs features new material from international designers and new creative exercises to accompany each chapter. This new edition also features a new design and layout.
650			_aDES _914142
690			_aSemiotics and art. _914143
690			_aVisual communication. _914144
690			_aSemiotics. _914145
942			_2ddc _cBK