000 | 01073nam a2200229Ia 4500 | ||
---|---|---|---|
005 | 20191031165724.0 | ||
008 | 160802s9999 xx 000 0 und d | ||
020 | _a9780415859455 | ||
041 | _aeng | ||
082 |
_a659.293 _bANT-P |
||
100 |
_aAnttiroiko, Ari-Veik _919088 |
||
245 |
_aPolitical economy of city branding / _cAri-Veik Anttiroiko |
||
260 |
_bRoutledge, _c2014. _aOxon: |
||
300 | _axii, 201 p. | ||
440 |
_aRoutledge advances in regional economics, science and policy.;2. _919089 |
||
505 | _aIntroduction -- Challenges of globalization -- Global urban hierarchy and asymmetry -- Underlying dynamics : city attraction hypothesis -- Living in a branded world -- City branding as a strategic tool -- Economic profiles of post-industrial cities -- From win-win situation to creative class struggle -- New paradigm for urban management -- Conclusion. | ||
650 |
_aPL _919090 |
||
650 |
_aCity promotion _919091 |
||
650 |
_a Economic development. _919092 |
||
650 |
_aBranding (Marketing) Municipal government _yPublic relations _919093 |
||
942 | _cBK | ||
999 |
_c6789 _d6789 |