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020 _a9780857028884
041 _aeng
082 _a302.222
_bROS-V
100 _aRose, Gillian
_95185
245 _aVisual methodologies:
_ban introduction to the interpretation of visual materials /
_cGillian rose
250 _a3rd ed.
260 _bSage,
_c2012.
_aLondon:
300 _axx, 386 p.
505 _aResearching with visual materials: A brief survey -- Towards a critical visual methodology -- How to use this book -- 'The good eye': Looking at pictures using compositional interpretation -- Content analysis: Counting what you (think you) see -- Semiology: Laying bare the prejudices beneath the smooth surface of the beautiful -- Psychoanalysis: Visual culture, visual pleasure, visual disruption -- Discourse analysis I: Text, intertextuality and context -- Discourse analysis II : Institutions and ways of seeing -- To audience studies and beyond: Ethnographies of television audiences, fans and users -- Making photographs as part of a research project: Photo-documentation, photo-elicitation and photo-essays -- Ethics and visual research methodologies -- Visual methodologies: A review.
520 _aComprehensively revised and updated, this edition provides a critical introduction to the study and interpretation of visual culture.
650 _aVisual communication
_919737
942 _cBK
999 _c4570
_d4570