Mental models: Aligning design strategy with human behavior / Indi Young and forward by Jeff Veen

By:

Young, Indi

Contributor(s):

Jeff Veen [Forward by ]

Language: English Publication details: Rosenfeld publication, 2008. New York:Description: 299 pISBN:

1933820063

Subject(s):

DDC classification:

620.8 YOU-M

Contents:

pt. I. What, why, when, and who? What and Why? The advantages of a mental model When? Using mental models with your other work Who? Mental model team participants pt. II. The method Define task-based audience segments Specify recruiting details Set scope for the interviews Interview participants Analyze the transcripts Look for patterns Create the mental model Adjust the audience segments pt. III. Applications Alignment and gap analysis Structure derivation

Summary: There is no single methodology for creating the perfect product -- but you can increase your odds. One of the best ways is to understand users' reasons for doing things. Mental Models gives you the tools to help you grasp, and design for, those reasons

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Library, SPAB	620.8 YOU-M (Browse shelf(Opens below))	Available		011263

Total holds: 0

pt. I. What, why, when, and who?
What and Why? The advantages of a mental model
When? Using mental models with your other work
Who? Mental model team participants
pt. II. The method
Define task-based audience segments
Specify recruiting details
Set scope for the interviews
Interview participants
Analyze the transcripts
Look for patterns
Create the mental model
Adjust the audience segments
pt. III. Applications
Alignment and gap analysis
Structure derivation

There is no single methodology for creating the perfect product -- but you can increase your odds. One of the best ways is to understand users' reasons for doing things. Mental Models gives you the tools to help you grasp, and design for, those reasons

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