Innovative promotions that work: (Record no. 10358)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01088 a2200229 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200306183611.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200306b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781592532193 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | SPAB |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 741.60688 |
| Item number | CYR-I |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cyr , Lisa L. |
| 9 (RLIN) | 26555 |
| 245 ## - TITLE STATEMENT | |
| Title | Innovative promotions that work: |
| Remainder of title | A quick guide to the essentials of effective design |
| Statement of responsibility, etc | Lisa L.Cyr |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Rockport Publishers Inc, |
| Date of publication, distribution, etc | 2006. |
| Place of publication, distribution, etc | Massachusetts; |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 192 p. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Cover --<br/>Title --<br/>Contents --<br/>Introduction --<br/>Image and Brand-Building Promotions --<br/>Be Inspired --<br/>Invitations, Announcements, and Cards --<br/>The Big Idea --<br/>Keepsake Promotions --<br/>Get Production Savvy --<br/>Publication and Newsletter Promotions --<br/>Treading New Ground --<br/>Campaigns --<br/>Directory of Suppliers and Manufacturers --<br/>Directory of Contributors --<br/>About the Author |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Graphic arts -- Vocational guidance. |
| 9 (RLIN) | 26556 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Sales promotion -- Case studies. |
| 9 (RLIN) | 26557 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Graphic arts -- Marketing. |
| 9 (RLIN) | 26558 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Library, SPAB | Library, SPAB | 04/03/2020 | 1762.50 | 7 | 5 | 741.60688 CYR-I | 011200 | 01/02/2024 | 16/01/2024 | 2350.00 | 04/03/2020 | Books |